Dailyhunt officially launches short-video app Josh; partners with TikTok's biggest creators

"Josh works constantly on its game to give us a seamless, top-notch creator experience. Nothing says it like 2 million fans in 2 weeks. More than that, it's allowed me to feel united with my creator community and inspires me to bring my best self to Josh every day," shared creator Sameeksha Sud.

"Even while speculation was rife around my platform of choice, Josh was always the perfect fit for me. I am honoured to share screen space, literally, with a most eclectic set of creators on a truly made-in-Bharat-for-Bharat app," added creator Mr Faisu.

In terms of numbers, as of today Josh has hit the 50-million download mark and says that it is recording one billion video plays per day with 23 million daily active users (DAUs) and 21 minutes time spent per DAU and over 5 million User Generated Content (UGC) content creators.

Virendra Gupta, Founder of Dailyhunt added, "Josh is the manifestation of our commitment to three big promises. First, to play our part in the Digital Bharat and Aatma Nirbhar Bharat initiatives. Second, to empower the large and indigenous ecosystem of talented creators in every nook and corner of our country. Third, to promote the rich heritage and culture of India and make it really big. The success of platforms like Josh is the success of Bharat."

Users can now view or create bite-sized videos up to 120 seconds across various categories namely viral, trending, glamour, dance, devotion, yoga and cooking among others as content takes on new avatars. Currently available on Android, the Dailyhunt team said that Josh will soon be available for iOS as well. Since its inception, Dailyhunt's focus has been on multi-lingual content, which reaches 285 million monthly active users (MAUs) every month.