Indian consumer tech brand BOULT, on Friday, unveiled its latest smartwatch called the Mirage. The Mirage features a 1.39-inch HD display, Bluetooth calling, and over 120 sport modes, which BOULT says makes it a versatile and cost-effective choice for Indian consumers. The smartwatch is available on Boult's official website and Flipkart.
According to a press release, the smartwatch also offers various strap options, including a Zinc Alloy Frame and metallic straps in Inox Steel, Amber Blue, and Coal Black. For a limited time, consumers can purchase the Mirage at a special launch price of ₹1,799. After the limited launch period, it will be available for ₹2,199.
According to BOULT, the Mirage boasts a lightweight metal frame, a 1.39-inch HD display with a resolution of 360x360 pixels, and IP67 water resistance, making it suitable for workouts or use in inclement weather.
The smartwatch comes with a range of features to cater to fitness enthusiasts, with over 120 sports modes for tracking various workout activities, including running, walking, cycling, and more. BOULT also said It includes essential health monitoring tools such as a heart rate monitor, blood oxygen monitor, and a sleep tracker to track users' health and fitness.
Additionally, the Mirage excels as a multifunctional wearable. It supports Bluetooth calling and features a built-in speaker and microphone for calls, music, and podcasts.
Varun Gupta, Co-Founder of BOULT,, said, "The BOULT Mirage Smartwatch is designed to meet these needs, delivering a fashionable and functional wearable that enriches your daily life."
The Mirage offers other smart features, including notifications for calls, messages, apps, a weather forecast, a music player, and a camera controller. BOULT claims that it can last up to seven days on a single charge.
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