WPP held the WPP Commerce 2019 summit this week which is an open dialogue with the world's foremost experts to put together a plan to transform businesses.
On the side-lines of this summit CNBC-TV18’s Ankita Saxena spoke to CVL Srinivas, country manager India, WPP & Jon Bird, CEO at VMLY&R Australia & New Zealand.
This year the discussion was about WPP's holistic e-commerce offering focusing on Omnichannel Commerce, technology & leveraging partnerships with marketplaces to help clients maximize their media spends.