WPP and InMobi Group have entered into a long-term strategic partnership to build unique benefits for marketers. Leveraging the best of expertise from InMobi and WPP agencies, including GroupM and Kantar, the partnership aims to simplify complexity for Indian marketers.
To discuss this in detail, CNB-TV18’s Storyboard team spoke to CVL Srinivas, country manager, WPP and Naveen Tiwari, founder and chief executive officer of InMobi.
First Published: Sept 14, 2019 6:44 PM IST