In the lead up to Netcore, CNBC-TV18 Martech Marathon 12x25, we talk to marketers who use tech in their marketing efforts and Kotak Securities is one such brand.
Kotak Securities has launched 'Free Intraday Trading', a facility that allows investors or traders to do intra-day trading without paying any brokerage per trade.
Investors can do intra-day trades across cash and future and options (F&O) segments at an annual subscription of Rs 999. Along with this unique offering, they have also launched a new campaign.
Storyboard’s Anant Rangaswami caught up with Jaimit Doshi, EVP- Head Marketing at Kotak Securities to find out what is this initiative and the corresponding campaign all about.
First Published: May 26, 2018 3:35 PM IST