Team SOUL on boards iQOO as title sponsor, a first of its kind partnership unfolds in Indian E-sports history

Commenting on the game-changing partnership that reflects Team SOUL’s unwavering dedication to excellence, Mr. Animesh Agarwal, Co-founder, S8UL said, “We are thrilled to welcome iQOO as the title sponsor of Team SOUL. This partnership marks a historic moment in Indian E-sports and is built on a shared vision of elevating the E-sports sector of the country. Through this collaboration, iQOO SOUL has reinforced its position as a powerhouse in the sector, setting a new benchmark for the industry. Aligned with iQOO's commitment to innovation, which resonates with our passion for pushing the boundaries in gaming, our collective aim is to contribute significantly to the ongoing growth and evolution of the E-sports landscape."

iQOO has been an active contributor to the E-sports ecosystem in India by not only organizing its own tournaments but also partnering with Krafton to organize official BGMI tournaments in the past as well as forging strategic partnerships with third-party tournaments. Additionally, iQOO was also the official Esports gaming phone partner for the 19th Asian Games Hangzhou where Esports made its debut as an official medal sport and India’s 15-member contingent competed across four titles.

"In the dynamic realm of Indian E-sports, the partnership between Team SOUL and iQOO as the exclusive title sponsor heralds a groundbreaking chapter. As we proudly unveil the official jersey of 'iQOO SOUL,' this collaboration not only signifies a historic moment but also echoes our shared commitment to elevate the E-sports landscape in the country. This partnership is a testament to our dedication to excellence and the collective vision of making strides in the ever-evolving world of competitive gaming." - Nipun Marya, CEO, iQOO.

Newzoo’s ‘2022 Global E-sports and Live Streaming Market Report’ states that sponsorship is E-sports’ highest-grossing revenue stream, generating $837.3 million in 2022 and accounting for nearly 60% of the entire market.

Additionally, the "Windows of Opportunity" report on India's Media and Entertainment industry by FICCI-EY predicts that the number of brands investing in E-sports in India will grow from 80 in 2022 to reach 100 in 2023

iQOO SOUL will be in action as they compete for glory in front of thousands of fans at the electrifying LAN finals of the Battlegrounds Mobile India Pro Series which are scheduled to take place on December 15, 16 and 17 at the Eka Arena Stadium in Ahmedabad, Gujarat.