Rohit, Virat, Harmanpreet and more: India's top cricketers feature in "Impossible Is Nothing" video sporting the new jersey

"Impossible is Nothing" is one of Adidas' most memorable campaigns. It was launched in 2004 and according to the sports giants it was a campaign "that brings to life the attitude adidas shares with athletes around the world - the desire to push yourself further, to surpass limits, to break new ground. The campaign was launched today by boxing legend Muhammad Ali, his daughter Laila Ali and adidas-Salomon Executive Board Member Erich Stamminger in New York."

Earlier this week, Adidas via its Adidas India Twitter handle and Adidas India Instagram handle revealed the first look of the new jersey that the men's and the women's cricket team will soon be wearing. On May 22, BCCI's Honorary Secretary Jay Shah had announced that the Indian cricket board had partnered with the German sports giants as he welcomed Adidas to be Indian cricket team's kit sponsor.