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Seeing good growth coming from rural and traditional channels, says Dabur

We are growing at around 20 percent on the food business, says Dabur's vice chairman Amit Burman.

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By Priya Sheth  Jun 20, 2018 5:57:01 PM IST (Updated)

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With trade channels getting streamlined across the board, consumer goods maker Dabur is eyeing a robust volume growth in the second half of the year.

Dabur India's Vice Chairman Amit Burman on Tuesday told CNBC-TV18 that the double digit volume growth is just around the corner and that the food business could make up 25 to 30 percent of the company's domestic revenues by 2025.
“Demonetisation and GST have both been disruptions. Demonetisation took about three months for the market to come back, people to have the new money to go and buy products as such. GST has also been a disruption. The trade was not ready for it but over one year, it has streamlined and we are seeing good growth coming from rural, cash and carry, traditional channel and modern trade. It is settled down,” he said.
“We are growing at around 20 percent on the food business. We can penetrate much more while the rural areas still have a lot of headroom which we can penetrate,” said Burman.
“Our focus areas will always be in the Ayurveda, healthcare and that is where our roots are, that is where most of our knowledge is based out of,” said Burman.

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