Flipkart's Big Billion Days sale to start on September 29, run till October 4

"Every year, The Big Billion Days marks the beginning of India’s festive season and every year we set out to deliver the best possible experience for our consumers and our lakhs of sellers. This year, more than ever, we are partnering with brands, MSMEs, sellers, and artisans to deliver the unparalleled selection and user experience to our consumers,” Kalyan Krishnamurthy, chief executive officer of  Flipkart Group said.

The company claims that consumers will have access to the widest selection of brands and products across categories from lakhs of sellers, brands and artisans.

Flipkart said it will offer impressive deals in key categories such as mobiles, gadgets, TVs and appliances among others. Further, to maximise value for consumers, there will be new and exciting offers every single hour by our seller partners, for the entire 144-hour event.

According to the release, this year’s event will be much larger than its predecessors as the retail giant has scaled up its supply chain especially in underpenetrated parts of the country after adding around 30,000 kiranas to its network.