Real estate consultancy firm Anarock has raised about ₹200 crore from 360 One Asset Management Limited, earlier known as IIFL Asset Management. This investment will enable Anarock enhance its tech infrastructure, accelerate its expansion, and introduce new innovations.
Anuj Puri, Chairman & Founder of Anarock, shared his insights with CNBC-TV18, highlighting the robust performance of the Indian real estate sector.
Puri expressed optimism about the sector's growth potential, citing its transition from a $350 billion to a trillion-dollar industry. He emphasised the need for additional resources to capitalise on emerging opportunities, particularly in acquisitions within the property technology segment and expanding their service offerings.
Puri outlined the strategic allocation of the funds, focusing on establishing an office brokerage platform to cater to the growing demand for commercial office spaces driven by the rapid expansion of Indian startups. Additionally, he emphasised the infusion of technology to modernise the brokerage services for offices, aligning with the evolving needs of clients.
The decision to partner with 360 One was influenced by their understanding of the services business and their confidence in the Indian economy's growth trajectory.
Puri noted the potential synergy between Anarock's expertise and 360 One's insights, foreseeing a mutually beneficial collaboration to further enhance Anarock's capabilities and broaden its service portfolio.