Arendelle Awaits: World of Frozen, the first-ever Frozen-themed land, has opened its doors today. This immersive experience brings to life the beloved Disney franchise, which debuted with Frozen in 2013 and was followed by Frozen 2 in 2019. The franchise, featuring Queen Anna and Elsa, has become one of Disney’s most popular, spawning iconic songs like ‘Let it Go’ and a range of merchandise. (Image: Thewaltdisneycompany.com)
Disney’s Storytelling Magic: Bob Iger, CEO of The Walt Disney Company, attributes the success of the Frozen franchise to the power of great storytelling. Now, this storytelling has come alive in a new way, allowing guests to visit the enchanting world of Arendelle. The land includes famous locales from the film, such as Arendelle Castle and Friendship Fountain, immersing guests in the frosty yet summery story. (Image: Thewaltdisneycompany.com)
Location and Launch: World of Frozen is located at the Hong Kong Disneyland Resort. The official opening was today, November 20, 2023. A Spectacular Celebration of World of Frozen was held on November 16 to commemorate the opening, attended by special guests including Iger, Josh D’Amaro (Chairman, Disney Experiences), and Jennifer Lee (Chief Creative Officer of Walt Disney Animation Studios). (Image: Thewaltdisneycompany.com)
Meet Your Favourite Characters: Guests at World of Frozen now have the opportunity to meet Anna, Elsa, and many of their Frozen friends, including the delightful Mossie the Troll. According to D’Amaro, the Imagineers worked closely with the team at Disney Animation to ensure every detail is just right, transporting guests to another world where they can create incredible memories. (Image: Thewaltdisneycompany.com)
Attractions Galore: World of Frozen boasts two notable attractions: Frozen Ever After and Wandering Oaken’s Sliding Sleighs. Frozen Ever After takes guests on an adventure to see Elsa at her Ice Palace, while Wandering Oaken’s Sliding Sleighs offers a rollicking ride with beautiful views of the land. (Image: Thewaltdisneycompany.com)
A Dream Come True: Jennifer Lee expressed her amazement at the celebration, representing all the artists who worked together to create the Frozen films. She said, “We could not have dreamt that one day, we would have the opportunity to walk through and truly experience the kingdom of Arendelle as we all are today.” (Image: Thewaltdisneycompany.com)