ICICI Prudential launches 'Sukh Samruddhi’ insurance plan — Check features, benefits here

It provides a route to create a supplementary source of tax-free guaranteed income to meet financial goals, such as child’s education, annual vacations, or any other interim income requirement.

"This option provides customers with a guaranteed regular income for the specified time-period selected at the time of purchase. Additionally, customers also receive a lump sum maturity benefit," ICICI Prudential said.

The feature of ‘Savings Wallet’ allows customers to accumulate and grow the income, instead of taking it as payment. This accumulated corpus can be withdrawn from the ‘Savings Wallet’ in part or in full at any time during the policy term. This feature can enable customers to meet their changing financial needs as per their lifestage.

Furthermore, the unique ‘Save the Date’ feature enables customers to start receiving income on a date of their choice. Customers can choose to receive income on special dates such as marriage anniversary, spouse’s birthday, etc., thereby making them memorable.

ICICI Pru Sukh Samruddhi – Lump sum: This variant is ideal for customers looking to build a corpus over the long term and utilise the lump sum maturity amount to achieve big-ticket financial goals such as purchasing a house, financing children’s higher education, or legacy planning, to name a few.

Amit Palta, Chief Distribution Officer, ICICI Prudential Life Insurance, said, “ICICI Pru Sukh Samruddhi not only offers customers a guaranteed maturity benefit, the annual bonuses (as and when declared) can go a long way in further beefing up their accumulated corpus. This multipurpose savings product with features such as ‘Savings Wallet’ and ‘Save the Date’ enables customers to celebrate the milestones in their lives while aiding them to remain financially secure (through life cover) amidst changing needs and lifestages."