Reddit sees more than 20% sales growth in 2024 in IPO roadshow

Reddit is expecting to break even this year in terms of adjusted earnings before interest, taxes, depreciation and amortization, the person said. The company posted an adjusted Ebitda loss of $69.3 million for 2023, the filing shows.

Separately, estimates from some of the offering’s underwriters also see Reddit’s revenue increasing at similar rates to the company’s own projections, a different person said, asking not to be identified as the information isn’t public.

A representative for Reddit declined to comment.

The figures are being discussed as part of the marketing to potential investors of the IPO, which could raise as much as $748 million for the company and a group of investors who are employees, according to the filing. Together they are selling 22 million shares in a $31 to $34 price range, the filing shows.

The projections would mark a continued turnaround for Reddit, which turned profitable in the fourth quarter last year, Bloomberg News has reported. The company ventured beyond advertising revenue, its traditional source of income, by allowing third parties including Alphabet Inc.’s Google to license access to data on its platform for a fee. Reddit expects a minimum of $66.4 million in revenue this year from those agreements, the filing shows.

Analysts at investment banks that underwrite a company’s offering have a model for its growth and earnings power over the next few years, based on their own assumptions and research. Those numbers often play a role in shaping investors’ thinking around the company’s valuation in the offering, though underwriters are restricted in when they can publish the research, typically for about 25 days.

The IPO is being led by Morgan Stanley, Goldman Sachs Group Inc., JPMorgan Chase & Co. and Bank of America Corp., the filing shows. Reddit plans for its shares to trade on the New York Stock Exchange under the symbol RDDT.