Who is Anoushka Jolly, the 13-year-old founder of an anti-bullying platform

Her initiative aims to minimise bullying by raising awareness among children and in educational institutions. The digital platform acts as a community where specialists come together to organise sessions in schools for counselling students and spreading awareness against bullying.

Jolly claims that with help from schools, NGOs and professionals, over 2,000 students from 100+ schools and universities have benefited through ABS, as per an Indian Express report.

After the success of ABS, Jolly realised that it was anonymity played an important role in reporting cases of bullying. She observed that victims often shy away from reporting such instances due to fear of further bullying or embarrassment.

Thus, she came up with a mobile application called ‘Kavach’ that allowed anyone, student or parent to report incidents of bullying anonymously so that the schools and their counsellors can intervene and take appropriate action to prevent such instances.

Jolly built a strong network of anti-bullying ambassadors whose job is to track the progress of those impacted directly or indirectly through the platform and application.

Anoushka Jolly appeared on the popular TV show Shark Tank India with a pre-revenue valuation of Rs 50 lakh and Rs 5 lakh funding for her anti-bullying app ‘Kavach’. She became the youngest entrepreneur to convince sharks, Anupam Mittal, founder and CEO of People Group (Shaadi.com) and Aman Gupta, co-founder of the boat, to fund her project.