Major increase in car prices can lead to postponement of purchase, says FADA
A whole host of carmakers have increased prices with the recent one being Maruti Suzuki. Vinkesh Gulati, President of the Federation of Automobile Dealers Association (FADA) discussed the demand trends and how are sales looking like in the New Year.
A whole host of carmakers have increased prices with the recent one being Maruti Suzuki. Vinkesh Gulati, President of the Federation of Automobile Dealers Association (FADA) discussed the demand trends and how are sales looking like in the New Year.
"Price increases have just come. Anytime the price increase happens and if it is huge, like in some products of Maruti - the price increase is to the tune of Rs 20,000-30,000, normally the customers who are already in discussion with the dealership, they tend to postpone their decision or even keep it pending,” he said.
"December had been a great month. We are hopeful January should also be providing, so this price increase blip is covered up as fast as possible by the customers," he said.
In terms of supply side issues in passenger vehicle (PV) industry, he said, "The products where there are some supply chain issues, the discounts are lower. During the festive season, we had good discounts at that time - they were high compared to post COVID-19 prices. It has gone down in December and January."
For more, watch the video...
(Edited by : Priyanka Rathi)
First Published: Jan 20, 2021 2:09 PM IST
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