homeviews NewsWhy equity investors find it tough to stick to their SIP plan during a bad market

Why equity investors find it tough to stick to their SIP plan during a bad market

If you have the ‘faith’ in place, this ‘emotional pain and uncertainty’ will have to be humbly accepted as the price to be paid for long term returns.

By Arun Kumar  Oct 17, 2019 5:16:16 PM IST (Updated)


Assume you were buying gold every month for Rs 10,000. You plan to accumulate a few grams every month and continue building gold exposure over the next 10 years.
If gold prices start to fall in the coming months, how would you react?
Most of us would be happy as you get to accumulate more grams of gold at lower prices. The focus is more on the higher grams accumulated. Since the common belief is that the gold prices will go up over the long run, you view the fall as an opportunity rather than a crisis.