Bisleri has launched a new 360-degree campaign ‘SamajhdaarBisleriPeteHain’ to reinforce consumer trust and raise awareness about the difference between original Bisleri and counterfeit alternatives available in the market.
CNBC-TV18’s Shibani Gharat caught up with Bisleri’s CEO Angelo George and spoke about the campaign and also the impact of COVID-19 on the brand.
Watch the video for more.
(Edited by : Yashi Gupta)
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