Kiska Brand Bajega: In conversation with singer and rapper Badshah

On CNBC-TV18's special show, Kiska Brand Bajega meet a man who has got a very unexpected brand journey. In his 6 year career, he has been on the Forbes India Celebrity 100 list repeatedly.

From aspiring to be an IAS officer to studying mathematics and then dropping out to pursue civil engineering and finally ending up becoming the rap god of the Indian music industry. Here is the story of Aditya Prateek Singh Sisodia better known as Badshah.