homeeducation NewsCCPA drafts early guidelines to curb misleading ads by coaching institutes

CCPA drafts early guidelines to curb misleading ads by coaching institutes

The guidelines will apply to all coaching institutes, cover both online and physical forms of advertisement regardless of form, format or medium.

By Abhimanyu Sharma  Jan 9, 2024 11:40:05 PM IST (Published)

2 Min Read

A government-constituted committee has observed that there is an urgent need to issue guidelines to curb misleading advertisements in the coaching sector. On January 8, 2024, the Central Consumer Protection Authority (CCPA) conducted the first meeting of the Committee and discussed the draft of the guidelines, suggesting that the draft should be issued at the earliest.
The guidelines will apply to all coaching institutes, cover both online and physical forms of advertisement regardless of form, format or medium. The guidelines prescribe conditions when an advertisement by a coaching institute shall be construed to be misleading advertisement as defined under the Consumer Protection Act 2019 which include concealment of important information related to the course opted by the successful candidates
Consumer Affairs Secretary & CCPA's Chief Commissioner Rohit Kumar Singh said that there's a need to ensure no false or misleading advertisement is made of any goods or services which contravenes the provisions of Consumer Protection Act 2019.