In today’s world, the title of “coach” is more abundant than ever before. Many individuals proudly wear the coach’s hat, some even brandishing impressive long list of certifications as evidence of their expertise. However, it’s crucial to recognise that while many claim to be coaches, only a select few truly make a substantial difference and create a lasting impact. The coaching landscape has expanded exponentially, and with it, the diversity of coaching styles, philosophies, and approaches as well.
While certifications can indeed demonstrate a certain level of knowledge and commitment, they don’t guarantee the ability to connect with individuals on a profound level or to inspire meaningful change. The term “coach” has been diluted to the point where anyone who once managed a small business unit believes they can don the mantle. But amidst this cacophony, we must ask, do they bring an authentic passion for coaching, or is it merely a convenient label to add to their resume?
The distinction between a good coach and a truly exceptional one often boils down to their approach. While it's essential for a coach to possess knowledge and experience, the true measure of their expertise lies in their ability to navigate the intricate terrain of your (the Coachee) individuality and unlock your distinctive potential.
True coaching demands far more than the trappings of past glory and lofty titles. It necessitates an unwavering motivation, a laser-like focus, and an unyielding dedication to the craft. The mark of a real coach is their commitment to seeing their coachees through the intricate cycles of personal and professional growth, not just basking in their own former successes.
Let’s be unequivocal — not every successful CEO possesses the attributes of a great coach, and not every extraordinary coach requires a history of victories. The coaching realm should be a sanctuary for those who genuinely want to guide, inspire, and facilitate the transformation of others, rather than a battleground of ego and titles. It’s high time we refocus on the essence of coaching — the profound impact it can make when it’s driven by a genuine passion for helping others soar, not just by a hollow badge of past achievements.
A coach is not merely a directive force, mapping out paths based on their own footsteps. Instead, they should be a guiding light, illuminating the unique journey that is exclusively yours. Success, as we all know, is far from one-size-fits-all. It’s a deeply personal and individual pursuit, and a coach’s role should be to recognise this fact and amplify the coachee, not themselves. The value of a coach should not be gauged by where they stand or where they’ve been, but by the number of individuals they’ve transformed by helping them discover their own paths. The coachee’s growth story should remain resolutely their own, not a mere replica of someone else’s.
Herein lies the importance of a ruthless strategy and execution as a differentiator in coaching. A coach worth trusting won’t simply tell you what to do based on their own experiences. They won’t merely occupy a position that you aspire to reach. Instead, they will possess the rare skill of bringing out the unique best in you. Every coachee’s journey is singular, their potential is distinctive, and their coach should be the catalyst that helps them uncover and harness this uniqueness. Finding the right coach can be a transformative experience, propelling them toward their goals with unprecedented clarity and efficiency.
Success isn’t one-size-fits-all:
The world is brimming with diverse talents, ambitions, and aspirations. What propels one person to success might not work for another. A good coach recognises this inherent diversity and tailors their strategy accordingly. They understand that cookie-cutter solutions won’t cut it when it comes to helping you reach your unique goals.
Your journey is unique: Your life experiences, strengths, weaknesses, and passions create a tapestry that is exclusively yours. An adept coach respects this individuality and crafts a roadmap that aligns with your personal attributes. They don't impose a preconceived route but help you navigate the intricacies of your own journey.
A coach should amplify you: A coach’s role should be akin to a magnifying glass focusing the sun's rays — they should amplify your potential and ignite your unique spark. In this process, the coach doesn't overshadow your brilliance with their own achievements but rather empowers you to shine in your distinct way. Their success is defined by your growth.
Transformative power of the right coach: Finding the right coach is akin to discovering a treasure trove of untapped potential. When you align with a coach who possesses a ruthless commitment to your success, you tap into a source of guidance, motivation, and wisdom that can propel you to heights you might not have believed possible. Choosing a coach worth trusting involves more than just admiring their achievements or their position in life. It's about selecting someone who understands how to navigate the labyrinth of your uniqueness. This coach will not only provide guidance but will also empower you to make decisions that resonate with your authentic self.
So, when seeking a coach, remember that your success story should be exclusively yours, and the right coach will be your trusted guide on this extraordinary voyage of self-discovery and accomplishment. They possess the rare talent to see beyond the surface, to understand the unique needs and aspirations of those they guide. These coaches are not content with superficial solutions or one-size-fits-all strategies; they delve deep into the individuality of each client, igniting their distinctive potential.
In a world where anyone can claim to be a coach, it’s vital for seekers of coaching to exercise discernment and seek out those who not only carry certifications but also carry the passion, empathy, and insight required to create a profound impact. True coaches are not just in it for the title or the credentials; they are in it to facilitate real and enduring change in the lives of those they serve.
A great coach isn’t someone who leads you down their path but someone who empowers you to carve out your own. Choose a coach who possesses a ruthless commitment to helping you realise your unique potential — for it’s in this commitment that the true magic of coaching unfolds.
— The author, Dr. Srinath Sridharan, is a Writer, Policy Researcher & Corporate advisor. The views expressed are personal.
Read his previous articles
here (Edited by : C H Unnikrishnan)
First Published: Oct 11, 2023 8:20 AM IST
