September auto sales numbers likely to remain weak

Auto sales data for the month of September will be released on Tuesday and the numbers are expected to be on the weaker side. There has been no real pickup in sentiment and also there was an inauspicious season of shradh between September 13 and September 28 during which no purchases or bookings are done.

However, a lot of the automakers have indicated that there is a pickup in footfalls, there is a pickup in walk-ins and in inquiries and that could translate into higher sales as the industry heads into the festive season.

So the festive season starts from September 28, the day that shradh ended and it will be very important to track how the data is henceforth.